Trade Marks and Brands

The economics of trade marks and brands.

Completed Papers

Jensen, P. and E. Webster (2008) Labelling Characteristics and Demand for Retail Grocery Products in Australia Australian Economic Papers, 47(2), 129-140.

William Griffiths and Elizabeth Webster, Trends in the Value of Intellectual Property in Australia. Published in The management of intellectual property, (2006) Eds. D. Bosworth and E. Webster, Cheltenham, UK and Brookfield, US: Edward Elgar.

Paul H. Jensen and Elizabeth Webster, Patterns of Trademarking Activity in Australia, PDF format (99K) (published as Jensen, P. and Webster, E. (2004) Recent patterns of trade marking activity in Australia , Australian Intellectual Property Journal, 15(2), 112-126. A section reprinted in Business Law and Society (forthcoming), Terry & Giungi, Thomson Lawbook Co. )

Paul H. Jensen and Elizabeth Webster, Market Power, Brand Characteristics and Demand for Retail Grocery Products,PDF format (367K)

Christine Greenhalgh and Mark Rogers, Trade Marks and Market Value in UK Firms, PDF format (244K)

William E. Griffiths, Paul H. Jensen and Elizabeth Webster, The Effects on Firm Profits of the Stock of Intellectual Property Rights, PDF format (289K).

Joanne Loundes and Mark Rogers, The Rise of Trade Marking in Australia in the 1990s, PDF format (262K)

Alfons Palangkaraya and Jongsay Yong, Parallel Imports, Market Size and Investment Incentive. PDF format (337K)